Posted on: April 20, 2017


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Fill a bag and bust a move, and help local kids in need.

Watch the #DuffleShuffle video here!

That's the idea behind the Duffle Shuffle campaign, launched this week as a partnership between Children's Home of Northern Kentucky, Untold Content, and Barking Squirrel Media. 

"Children who are removed from their home are usually in a traumatic situation, and they are then handed a garbage bag to put belongings into," said Anne Sturgis, Development Director at the Children's Home. "This is shocking to the children, and suddenly they are taken away from not only their parents, but also many times their siblings. In a situation which is already traumatic, they have to stuff their belongings into a garbage bag, which makes the situation more traumatic, and so undignified."

Rick Wurth, CEO of the Children's Home, traditionally looks for an idea or project to mark April as Childhood Abuse Prevention Month, and he wanted that idea to have an impact on the entire region. The Duffel Shuffle was born, and asks participants to buy a new duffel bag, stuff it with items that a child may need, and then create a video in which the participant challenges others to participate.

Ideas of some of the things to pack in the duffle are personal hygiene items, shampoo, deodorant, toothpaste, toothbrush, body wash, etc., or socks, underwear, or undershirts, or twin sheets and pillows. People can bring their duffels to the City Building, (50 Town Center Blvd) during daytime hours of 8:30 a.m. to 5 p.m. Monday through Friday, 

For more information, people can visit Duffleshuffle.org.

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